BROADCASTING

75%

of internet traffic in 2017 was streaming

80%

80% of surfers would rather watch a live video than read a blog

82%

of internet traffic will be streaming by 2020

78%

Facebook users view live streams & spend 3x more time watching

87%

prefer watching online than traditional TV

With Facebook Live, YouTube and the many social video services available, viewers are demanding more and more Live content allowing them to engage direct with the people presenting. This interaction builds trust for the presenters and business brand.

If a customer/staff cannot see you whilst presenting, how can they perceive your honesty, your motivation, your emotion to trust you, your products/services in the relationship. It’s time to go live to your viewers and give them the delight of seeing and interacting with real people.

Webcasting for your business is a powerful communications tool. AECAST works closely with you in developing the solution to deliver a live broadcast to your customers/organisation formatted to suit your business requirements. Broadcasts can be to multiple platforms for the benefit of reaching many social video feeds simultaneously such as Facebook and YouTube or using Skype meeting broadcast to your employees within your organisation or to the public with viewers in the 1000’s.

VIEWER ENGAGEMENT ENTERTAINING DELIVERING THE MESSAGE FOCUS ON THE PRODUCT BUILD TRUST ENCOURAGE INTERACTION

Webcasting can take many forms such as: –

  • Product launches
  • Internal Corporate communication, Regional, Local and Global
  • Shareholder messages and meetings
  • Town halls
  • Keynote speaker deliveries
  • Press conferences / Interviews
  • Special events
  • Training / Motivational talks
  • Social discussion groups
  • Chat shows
  • Webinars (Break away from just slides and voice be seen)
  • Book Launch/Readings
  • Church casting
  • Announcing special offers, product introductions, and exclusive news

and many more. All can be interactive allowing audience to engage with questions and feedback.